Petrone Worldwide, Inc. has over twenty years of dedicated sales/ marketing and product development expertise primarily in the hospitality business on a global basis, with an emphasis on exclusive international distribution agreements for the sales and marketing of numerous countries in Europe and Asia. Historically, it is a supplier of food and beverage and culinary equipment to worldwide hotel chains such as Marriott, The Four Seasons, Hilton, Hyatt and Starwood. It sells and markets products under its own proprietary name and acts as distributor for a wide variety of companies to the hospitality trade. We are specialists concentrating on worldwide marketing with a unique importation portal to break through the barriers of entry; a dilemma most manufacturers face when attempting to sell their goods abroad. PW is a personable and capable resource as well as a great company to partner with… …For Your Business’ Growth!
Who We Are:
Victor Petrone, An ambitious, driven and optimistic business executive with proven abilities in strategic planning, managing projects, improving operational efficiencies, team building, sales and marketing strategies to determine effective functions for the overall operation. Quickly grasps complex concepts, analyzes, and interprets ideas into a logical strategy. Able to identify strength and weakness and implement company policies, standards, changes in operation, and systems that optimize productivity and bottom line. 20 + years’ experience with specialty food and beverage in Foodservice, Retail, Manufacturing and Wholesale channels Industry expertise in both start-up and established companies active in domestic and global markets.
Hands-on management style with the ability to motivate staff to maximum productivity and control costs through the most effective uses of manpower and available resources. A proven track record of building and retaining highly driven sales teams, distributor networks and manufacturers’ representatives successful in identifying opportunities for accelerated growth.
Guy Powers, brings unique perspectives for our strategic marketing programs and creative solutions.
Guy has extensive experience managing projects from concept to design, photography, illustration, retouching, and production. His campaigns have proven instrumental increasing market shares that have realized strong revenue gains. One of his strategic multifaceted campaigns resulted in increasing Tosca Olive Oil’s market position from number 27 to 4 nationwide and to 2 in the New York area in just one and a half years.
Guy was instrumental in launching the Marie Callender’s frozen food brand which was later purchased by Con-Agra. Then he helped launch the Marie Callender’s Frozen Pies which Con-Agra also purchased.
Guy designed and took all the photographs for the Weight Watcher’s Favorite Recipes Cookbook, He saved the La Choy brand time and money when he organized and photographed 61 packaging photographs in two weeks without one revision. He then followed up with the Rosarita brand photography.
Having worked with most all of the top Advertising Agencies, Public Relations firms and Publishers he is keenly aware of the positive results of team building with coordinated efforts. Among these firms are BBD&O, J. Walter Thompson, Ogilvy & Mather, Y&R, NW Ayer, Benton & Bowles, Creamer, Scali McCabe Sloves, Saatchi & Saatchi, Burson-Marsteller, McGraw-Hill Penguin Random House, NAL, Macmilian Double Day Book & Music Clubs etc. Most Recently Guy has designed all our company logos, web sites, product logos and labels as well as Trade Show booths Point of Purchase materials, Power Point Shows and Advertising Ads, Packaging and Labels for us and our Associates.
John Lodini’s unique creative solutions in the web development, systems and software engineering arena bring clarity and fluidity to navigational and functional solutions for clients.
John’s expertise in managing and implementing complex projects from concept to launch is unmatched in the industry. He has been instrumental in creating programs that have resulted in increased speed online and making clients visibility excel.
One of his latest web site projects brought our client business within two days of their sites launch.
John has worked with many Fortune 500 companies, in the health care, housing, retail, distribution, energy, manufacturing, tech and food industries. Such as Amazon, DR Horton, Dean Foods, Denbury Resources, and many more.
John has saved clients thousands of dollars developing superior solutions with cost effective and efficient methods. He is a dedicated professional, who is always sensitive to the needs of our clients.
REID J. D. DABNEY
Mr. Dabney is a seasoned financial executive and independent management consultant. He is a founding member/Managing Director of the CFO 911 financial consulting firm and a Managing Director of Dabney & Associates. Mr. Dabney has held various corporate management and financial industry positions over the past 35 years. His corporate experience includes serving as a Controller, Treasurer and Chief Financial Officer for private companies and public multinationals. Mr. Dabney has extensive knowledge of the food industry and has held the positions of European Treasurer for General Foods/Philip Morris, Director of Finance for the Pillsbury Company and Assistant Treasurer for Ecolab, Inc. While with General Foods/Philip Morris, he was promoted six times in a period of seven years, and he was directly involved in the structuring and issuance of approx.- imately $2.5 billion of debt, commercial paper and bank financings.
Mr. Dabney’s professional qualifications also include operations management, consultative business development, research, financial analysis, deal structuring, investor relations, banking relationships, sales management, proposal development, international finance, corporate restructuring, corporate governance, compliance and team building. His Wall Street experience encompasses nearly 15 years as a senior equity research analyst and corporate finance professional with Keefe, Bruyette & Woods, Dain, Rauscher, Wessels, and Monarch Bay Associates. During this time he raised more than $1.5 billion in debt and equity for corporate clients.
Mr. Dabney earned a B. A. degree in Literature and Economics from Claremont McKenna College and an M. B. A. in Finance from the University of Pennsylvania’s Wharton School. Mr. Dabney currently serves on the Alumni Board of Claremont McKenna College. [A more detailed professional profile is available on LinkedIn: Reid Dabney]
Procurement & Strategic Sourcing
Sanjay Magazine, Senior Executive has extensive professional experience bringing import / export business into the US as well as playing a major role in the markets of India and Bangladesh for a wide variety of products. His wealth of knowledge on Kashmir pashmina carpets and his fluency in the Kashmiri native language are key to his success in this highly specialized area. These personal attributes are invaluable and key to his adept responsibility and oversight in developing suppliers / distributors and handling complicated documentation and marketing development activities. He has a keen ability for formulating and implementing marketing plans and is an important part of the team. Together with the President, he brings his talents to bear on analysis and forecasting on business expansion opportunities and the formulation and implementation of strategic business plans for growth in US and abroad.
Senior Networking Architect
Ajay Handoo, is a top performing technology sales advisor, with broad experience selling complex telecom solutions and engineered systems direct and through our strategic corporate partners. He has over 19 years of extensive experience in global sales strategies and account management in cross-cultural business environments. He has handled complex telecom cutting edge operations with ease. He is an industry expert who is known to produce business strategies that clearly define product / technology advantages, sales initiatives, forecasted performance, and develop highly qualified sales/ marketing and customer Support team. His expertise lies in cultivating long-term client commitments in competitive and highly technical markets and is equally comfortable with risk mitigation strategies, technical end to end solution sales, top management presentations, and identifying new business / market penetration strategies mainly in the telecom technology domain.
In the late 1980’s: Founded and launched two highly targeted niche quick-service Restaurant concepts: Home Cooked American Cuisine and Tex-Mex Cuisine. Grew consecutively over a ten year period, to achieve and reach annual sales of over $7 Million dollars combined with Four Units with 55 full time employees and 40 part time employees. Structured and negotiated solid financial investor agreements and authored strategic business and marketing plans to facilitate start-up, build and support market growth and penetration.
In the late 1990’s; Recruited by Italian Food Distributor Giant Roma Food Enterprises to financially strengthen and position the corporation for growth and expansion. Managed a cross functional team of more than 5 sales professionals, daily production, accounting and procurement.10 team members were first line reporters; achieving more than 30% sales growth during tenure. Sales, Marketing & New Business Develop- ment included creating market- specific, direct and indirect distribution networks using private labeling strategies to penetrate high growth and emerging business opportunities into the market of Mexico. Restructured proprietary product line and reinvigorated efforts to maximize sales and services to our new and existing customer base all with an overall increased to net profit margins by 3%.
Analyzed corporate performance methods and orchestrated an aggressive re-engineering of all core operating functions. Re-staffed key managers, redistributed workflow and duties and cut manpower hours by over 20%. Reduced overhead costs, instituted the use of new uniforms and secured a new fleet of trucks to enhance corporate image. Payroll increases were issued to tenured employees due to the direct results of the restructuring. Resolved chronic Accounts Payable and Receivable issues with customers and vendors to help increase the cash flow and reduce our expense liability exposure.
By the early 2000’s joined US Foodservice Giant to develop and oversee International Accounts to strengthen the corporations growth and expansion in Central and South America, The Caribbean and Europe. Directly responsible for Top Clients- Wyndham International, Hilton International, Westin Resorts, Wholesale Distributors and Premier Restaurants. Executed successful travel to new countries in The Caribbean, Central and South America to foster strong customer relationships, organizing and conducting sales meetings and product training.
Directly Responsible for clients Logistics; Transportation, Freight Forwarding, Inspections and Licensing requirements.
Petrone Worldwide is the sure source that can break through the barriers of entry; for the manufacturer that has the desire to sell and market their products abroad, PW can facilitate the entire process from manufacturing plant to end-user into Worldwide markets.
Petrone’s dedicated sales and marketing staff will represent your products to your customer! Grow your strategic business goals on an international level. Create private label opportunities and sustainable packing concepts.